SOUTH GEORGIA COLLEGE

Job Description

Working Title:          Public Information Specialist

Job Classification:    Professional

FLSA Exemption:     Professional

Department:             College Relations

Purpose:

Employees at this level gather information, write appropriate articles, and collect images about or affecting college activities, programs, or events for media outlets and/or the college community.  This employee will develop, produce, and edit content to be used for promotion of the college and its activities.

Nature of Work:

Essential Functions

• Gathers information about college activities, programs, and/or events.
  • Academic Programs
  • Student Activities
  • Athletic Programs
  • Faculty and Staff Appointments
  • Research Programs
  • University System Policy

§         Writes and edits appropriate articles, news releases, or features (with appropriate photographs, if applicable) for distribution to various media outlets

• Newspapers and Magazines (Local, Regional, and National)
• Radio/Television Stations (Local, Regional, and National)
• Wire Services
• Trade Publications

§         Acts as a liaison between campus news sources and news media

• Responding to news and public inquiries
• Arranging press conferences, meetings, or special interviews
• Manages content for South Georgia College’s electronic sign
• Assists in developing content for the Department of College Relations
  • Brochures
  • Posters
  • Flyers
  • Programs
• Advises printers in the selection of type set, copy layout, and paste-ups
• Assists web developer in editing content for the college’s website
• Supervises assigned personnel in gathering, producing, and distributing content
• Assists in development of content for SGC In Action, the college’s radio/television program
• Performs all other related duties as assigned by supervisor

Exceptional Functions

Required/Desired Knowledge, Abilities and Skills:

• Skills necessary to provide customer service to internal and external customers.
• Ability to manage multiple projects and deadlines.
• Excellent organizational skills.
• Effective communication skills, written and verbal.
• The ability to work under supervision and to maintain effective working relationships with supervisors and coworkers.
• The ability to plan and coordinate public information projects and programs.
• Ability to supervise student assistant workers.
• Ability to use professionalism in all communication with the public, media, and faculty.
• Knowledge of technical areas in public information field.
• Excellent photography skills and understanding of equipment used for special events.

Required/Desired Education, Experience and Necessary Qualifications:

• Baccalaureate degree in journalism, communications, broadcasting, public relations, or related fields.
• Some night and weekend work required.
• Advanced knowledge of publication and video editing software
  • Microsoft Office products
  • Adobe Creative Suite, Photoshop, PageMaker Premier

PREFERRED

 

• Two years of experience in public relations or newspaper reporting, writing and editing, and/or broadcasting with an emphasis on production

Supervision:

This employee will work under direction and supervision of the Executive Director of College Relations and Continuing Education.